{"id":195,"date":"2017-07-11T11:46:31","date_gmt":"2017-07-11T09:46:31","guid":{"rendered":"http:\/\/masmi.pl\/?page_id=195\/"},"modified":"2019-09-20T16:18:21","modified_gmt":"2019-09-20T14:18:21","slug":"point-of-sale-pos","status":"publish","type":"page","link":"https:\/\/masmi.pl\/en\/our-solutions\/retail-shopper-insights\/point-of-sale-pos\/","title":{"rendered":"Point of Sale (POS)"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; inner_shadow=&#8221;on&#8221; _builder_version=&#8221;3.22&#8243; background_color=&#8221;#00a6e4&#8243; custom_padding=&#8221;15px||15px|15px&#8221; fb_built=&#8221;1&#8243; _i=&#8221;0&#8243; _address=&#8221;0&#8243;][et_pb_row _builder_version=&#8221;3.25&#8243; custom_margin=&#8221;||0px|&#8221; _i=&#8221;0&#8243; _address=&#8221;0.0&#8243;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;3.25&#8243; background_position=&#8221;top_left&#8221; custom_padding=&#8221;|||&#8221; custom_padding__hover=&#8221;|||&#8221; _i=&#8221;0&#8243; _address=&#8221;0.0.0&#8243;][et_pb_post_title meta=&#8221;off&#8221; featured_image=&#8221;off&#8221; text_color=&#8221;light&#8221; _builder_version=&#8221;3.0.87&#8243; title_font_size=&#8221;28px&#8221; border_style=&#8221;solid&#8221; _i=&#8221;0&#8243; _address=&#8221;0.0.0.0&#8243;][\/et_pb_post_title][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; specialty=&#8221;on&#8221; _builder_version=&#8221;3.22&#8243; custom_padding=&#8221;47px||15px|||&#8221; fb_built=&#8221;1&#8243; _i=&#8221;1&#8243; _address=&#8221;1&#8243;][et_pb_column type=&#8221;3_4&#8243; specialty_columns=&#8221;3&#8243; _builder_version=&#8221;3.25&#8243; custom_padding=&#8221;|||&#8221; custom_padding__hover=&#8221;|||&#8221; _i=&#8221;0&#8243; _address=&#8221;1.0&#8243;][et_pb_row_inner admin_label=&#8221;Row&#8221; _builder_version=&#8221;3.25&#8243; _i=&#8221;0&#8243; _address=&#8221;1.0.0&#8243;][et_pb_column_inner saved_specialty_column_type=&#8221;3_4&#8243; _builder_version=&#8221;3.25&#8243; custom_padding=&#8221;|||&#8221; custom_padding__hover=&#8221;|||&#8221; _i=&#8221;0&#8243; _address=&#8221;1.0.0.0&#8243;][et_pb_text _builder_version=&#8221;3.27.4&#8243; module_alignment=&#8221;left&#8221; border_style=&#8221;solid&#8221; _i=&#8221;0&#8243; _address=&#8221;1.0.0.0.0&#8243;]<\/p>\n<ul>\n<li>Would you like to <strong>improve your sales<\/strong> <strong>performance<\/strong> and increase your product\u2019s visibility?<\/li>\n<li>Would you like to <strong>optimize<\/strong> your <strong>presence in points of sales<\/strong> in such areas as: product exposition, in-store visual elements, spatial arrangement?<\/li>\n<li>Would you like to know the <strong>level of compliance to sales and promotion standards<\/strong> by individual points of sales?<strong>\u00a0<\/strong><\/li>\n<\/ul>\n<p><strong>POS Audit<\/strong> is a tool allowing to monitor presence in points of sales that affect sales performance. It is especially applicable in cases where a large number of outlets creates a challenge to maintain expected availability and exposure of the company\u2019s assortment. It\u2019s results can be applied in:<\/p>\n<ul>\n<li>setting targets and creating more effective sales standards,<\/li>\n<li>identifying unusual events and, if needed, quickly reacting, e.g. problems or inconsistencies in individual POS,<\/li>\n<li>gaining competitive intelligence and competitive advantage.<\/li>\n<\/ul>\n<p>[\/et_pb_text][et_pb_image src=&#8221;https:\/\/masmi.pl\/wp-content\/uploads\/2019\/08\/POS-graph-ENG.png&#8221; show_in_lightbox=&#8221;on&#8221; align=&#8221;center&#8221; align_tablet=&#8221;center&#8221; align_last_edited=&#8221;on|desktop&#8221; _builder_version=&#8221;3.26.6&#8243; width=&#8221;79%&#8221; animation_style=&#8221;slide&#8221; animation_direction=&#8221;left&#8221; animation_duration=&#8221;500ms&#8221; animation_intensity_slide=&#8221;10%&#8221; border_style=&#8221;solid&#8221; sticky=&#8221;off&#8221; always_center_on_mobile=&#8221;on&#8221; _i=&#8221;1&#8243; _address=&#8221;1.0.0.0.1&#8243;][\/et_pb_image][et_pb_text _builder_version=&#8221;3.27.4&#8243; module_alignment=&#8221;left&#8221; border_style=&#8221;solid&#8221; _i=&#8221;2&#8243; _address=&#8221;1.0.0.0.2&#8243;]<\/p>\n<p><strong>Auditors<\/strong><\/p>\n<ul>\n<li>Audits are carried out by professional auditors, dedicated to each project. Every auditor must undergo project briefing and a detailed auditing training.<\/li>\n<\/ul>\n<p><strong>Data collection<\/strong><\/p>\n<p>An auditor uses a standardized questionnaire, prepared together with the Client. All observations are noted. The auditor can also gather additional data, i.e. pictures.<\/p>\n<p>Data is collected by a mobile application which enables:<\/p>\n<ul>\n<li>sending data via a smartphone or a tablet, online or offline,<\/li>\n<li>easy product identification and selection via barcode scanner,<\/li>\n<li>calculation options for counting products,<\/li>\n<li>taking and sending pictures of products and shelves,<\/li>\n<li>geo &amp; time fencing<\/li>\n<\/ul>\n<p><strong>\u00a0<\/strong><strong>Reporting<\/strong><\/p>\n<ul>\n<li>Ongoing reporting online and periodic reports.<\/li>\n<\/ul>\n<p>[\/et_pb_text][\/et_pb_column_inner][\/et_pb_row_inner][et_pb_row_inner admin_label=&#8221;Row&#8221; _builder_version=&#8221;3.25&#8243; _i=&#8221;1&#8243; _address=&#8221;1.0.1&#8243;][et_pb_column_inner saved_specialty_column_type=&#8221;3_4&#8243; _builder_version=&#8221;3.25&#8243; custom_padding=&#8221;|||&#8221; custom_padding__hover=&#8221;|||&#8221; _i=&#8221;0&#8243; _address=&#8221;1.0.1.0&#8243;][et_pb_text _builder_version=&#8221;3.27.4&#8243; background_color=&#8221;#008bd6&#8243; use_background_color_gradient=&#8221;on&#8221; background_color_gradient_start=&#8221;#1c80d8&#8243; background_color_gradient_end=&#8221;#02bbff&#8221; background_image=&#8221;https:\/\/masmi.pl\/wp-content\/uploads\/2019\/07\/cta-masmi-5.jpg&#8221; parallax=&#8221;on&#8221; background_layout=&#8221;dark&#8221; custom_padding=&#8221;15px|15px|15px|15px&#8221; saved_tabs=&#8221;all&#8221; _i=&#8221;0&#8243; _address=&#8221;1.0.1.0.0&#8243;]<\/p>\n<div class=\"skontaktuj\"><img loading=\"lazy\" decoding=\"async\" class=\"alignleft wp-image-393\" src=\"https:\/\/masmi.pl\/wp-content\/uploads\/2019\/07\/Piotr-Idzik-2.jpg\" alt=\"\" width=\"108\" height=\"162\" \/>Find out more!<\/div>\n<div>\n<hr \/>\n<\/div>\n<p><strong>Piotr Idzik<\/strong><br clear='none'\/>Managing Director<br clear='none'\/><strong>Mobile:<\/strong> <span style=\"color: #ffffff;\"><a style=\"color: #ffffff;\" href=\"tel:+48664050993\"> +48 664 050 993<\/a><\/span><br clear='none'\/><strong>E-mail:<\/strong><span style=\"color: #ffffff;\">\u00a0<a style=\"color: #ffffff;\" href=\"mailto:piotr.idzik@masmi.com\">piotr.idzik@masmi.com<\/a><\/span><\/p>\n<p>[\/et_pb_text][\/et_pb_column_inner][\/et_pb_row_inner][\/et_pb_column][et_pb_column type=&#8221;1_4&#8243; _builder_version=&#8221;3.25&#8243; custom_padding=&#8221;|||&#8221; custom_padding__hover=&#8221;|||&#8221; _i=&#8221;1&#8243; _address=&#8221;1.1&#8243;][et_pb_sidebar orientation=&#8221;right&#8221; area=&#8221;et_pb_widget_area_1&#8243; _builder_version=&#8221;3.0.74&#8243; _i=&#8221;0&#8243; _address=&#8221;1.1.0&#8243;][\/et_pb_sidebar][\/et_pb_column][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Would you like to improve your sales performance and increase your product\u2019s visibility? Would you like to optimize your presence in points of sales in such areas as: product exposition, in-store visual elements, spatial arrangement? Would you like to know the level of compliance to sales and promotion standards by individual points of sales?\u00a0 POS [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"parent":191,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"class_list":["post-195","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Point of Sale (POS) - MASMI Poland<\/title>\n<meta name=\"description\" content=\"POS Audit is a tool allowing to monitor presence in points of sales that affect sales performance.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/masmi.pl\/en\/our-solutions\/retail-shopper-insights\/point-of-sale-pos\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Point of Sale (POS) - MASMI Poland\" \/>\n<meta property=\"og:description\" content=\"POS Audit is a tool allowing to monitor presence in points of sales that affect sales performance.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/masmi.pl\/en\/our-solutions\/retail-shopper-insights\/point-of-sale-pos\/\" \/>\n<meta property=\"og:site_name\" content=\"MASMI Poland\" \/>\n<meta property=\"article:modified_time\" content=\"2019-09-20T14:18:21+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/masmi.pl\/wp-content\/uploads\/2019\/07\/Piotr-Idzik-2.jpg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/masmi.pl\\\/en\\\/our-solutions\\\/retail-shopper-insights\\\/point-of-sale-pos\\\/\",\"url\":\"https:\\\/\\\/masmi.pl\\\/en\\\/our-solutions\\\/retail-shopper-insights\\\/point-of-sale-pos\\\/\",\"name\":\"Point of Sale (POS) - MASMI Poland\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/masmi.pl\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/masmi.pl\\\/en\\\/our-solutions\\\/retail-shopper-insights\\\/point-of-sale-pos\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/masmi.pl\\\/en\\\/our-solutions\\\/retail-shopper-insights\\\/point-of-sale-pos\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/masmi.pl\\\/wp-content\\\/uploads\\\/2019\\\/07\\\/Piotr-Idzik-2.jpg\",\"datePublished\":\"2017-07-11T09:46:31+00:00\",\"dateModified\":\"2019-09-20T14:18:21+00:00\",\"description\":\"POS Audit is a tool allowing to monitor presence in points of sales that affect sales performance.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/masmi.pl\\\/en\\\/our-solutions\\\/retail-shopper-insights\\\/point-of-sale-pos\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/masmi.pl\\\/en\\\/our-solutions\\\/retail-shopper-insights\\\/point-of-sale-pos\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/masmi.pl\\\/en\\\/our-solutions\\\/retail-shopper-insights\\\/point-of-sale-pos\\\/#primaryimage\",\"url\":\"https:\\\/\\\/masmi.pl\\\/wp-content\\\/uploads\\\/2019\\\/07\\\/Piotr-Idzik-2.jpg\",\"contentUrl\":\"https:\\\/\\\/masmi.pl\\\/wp-content\\\/uploads\\\/2019\\\/07\\\/Piotr-Idzik-2.jpg\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/masmi.pl\\\/en\\\/our-solutions\\\/retail-shopper-insights\\\/point-of-sale-pos\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Strona g\u0142\u00f3wna\",\"item\":\"https:\\\/\\\/masmi.pl\\\/en\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Our Solutions\",\"item\":\"https:\\\/\\\/masmi.pl\\\/en\\\/our-solutions\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Retail &#038; 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